Handicrafts are unique expressions and represent a culture, tradition and heritage of India. The Handicraft Industry is one of the important productive sectors of our country. Various attempts have been made to define this broad and diversified industry for the betterment of our economy
.What are the importance of handicrafts in urban sectors ?
A dash of color of handicraft in your house and that’s what turns your empty apartment into a warm and loving home where you feel comfortable. The feeling of home is hidden in the small things and the small stories that every item carries with it. The same is the reason behind buying handicrafts. Every piece of craft has a story, a story of the passion of the craftsmen who created it or his inspiration to make it. That’s why craft pieces make the perfect fit for any house.
Cultural importance of handicrafts:
Crafts play a very important role in representing the culture and traditions of any country or region. Crafts are an important means of preserving the rich art of our traditions, heritage, and culture, traditional skills and talents that are associated with people’s lifestyle and history. ·
Economic importance of handicrafts:
Handicrafts are very important in terms of economic development. They provide ample employment opportunities even with low capital investments and become a prominent medium for foreign income. India is one of the leading producers and suppliers of handicraft products in the world. India has been a large producer and supplier of handicraft products for a long time. Before industrial development, this art and industry were a potential economic advantage for the country.
In recent years, the importance of crafts has increased due to their cultural and financial values. Small-scale industries, including handicrafts, can play an important role in the development of the economies of developed and developing countries alike. 90-95% of the world’s total industrial products are produced in small workshops run by less than 100 people.
In Asian countries, handicrafts are as highly wanted as mechanized products in quality and volume and are a major source of their foreign earnings via exports. These countries are focusing on the development of the artisanal industry to strengthen the economy.
The Indian artisan industry is a highly labor-intensive, artisanal, and decentralized industry. The industry is spread throughout the country, mainly in rural and urban areas. Most of the manufacturing units are located in rural and small towns, and there is enormous market potential in all Indian cities and abroad.
The artisanal industry is an important source of income for rural communities that employ more than six million artisans, including large numbers of women and people belonging to the weakest sectors of society.
Creative Importance of handicrafts :
The sector is highly creative and produces a large variety of crafts products that are highly consumed and fond of. It isn’t a localized segment and has spread to the domestic and international markets. The production for such products includes domestic as well as overseas production.
To match the demand and supply with premium quality, there is a need to have greater technological support and innovativeness with the uniqueness in the industry including the help of artisans who are the real talent and have been in the field since forever. Even in India, the creative importance of these craft products is off the roof making sure that it fits in perfectly with the urbanized decor and connects the urban dwellers with their roots.
Eco friendliness of handicrafts:
Materials that are considered waste often fill the garbage container. In this type of business, the most used raw materials come from recycled waste, bottles, etc. Some of the household items like plastic cups, cans, cardboard boxes, pins, buttons, magazines, and old clothes are also used to make crafts. Therefore, it helps to recycle waste.
The most attractive thing about handicraft items is ecological property. Use pieces of wood, recycled plastics, bottles, and other waste materials that make beautiful pieces of craft supplies. They are not machine-made; therefore, they use less energy and give a minimal amount of waste. Most handmade products are more biodegradable and environmentally friendly than factory-made products. It is also completely free of hazardous materials and chemicals.
The problem that exists in our garment industry is that we analyze and follow the trends that have already taken place in the fashion scene, so while accepting a collection and completing the preparation for production, a new demand for fashion it’s here, and the old one hasn’t gotten used to it yet. Fashion companies that do not invest in product development and production technology put themselves at risk and cannot “hold the spot” with the fashion trend, although they try very hard. Market research, wishes, requests and consumer judgment represent an inevitable and dominant task for a garment producer, because obtaining all this information can lead a production, plan the business with advanced objectives and strategies and be defined. Marketing allows for greater flexibility and better organization for a more successful reaction to market demands.
Market analyzes are perhaps difficult procedures for the fashion industry because they need time to see strong sides and opportunities, although they are too eager to identify weaknesses and threats. It is important to note that once weaknesses are identified, there are some steps you can take to change them through training, so there is a chance that you will be a strong side.
Retailers in India are still nascent when it comes to maintaining a comprehensive customer database, and this will be a small but significant step towards the same. The future of gift cards will generate many innovative offerings, similar to trends in western countries. Even after all this, the importance of handicrafts in the world scenario will grow much stronger than before and in addition to their game, as mass-produced products will lose their charms soon enough and these personalized craft products will become the defining factor for living standards and people’s income rates.